Your single biggest competitor isn’t who you think
September 7, 2008
Who’s your biggest competitor for mediation clients?
Is it the mediator down the street, the one who’s been in business for a decade and whose name is synonymous with mediation? Or the newly minted mediator who just opened shop across town? Or the world-known guru who gets the high-profile cases? I don’t think so.
Is it the attorneys in your area who specialize in whatever arena you also specialize in? Maybe they now mediate too? I don’t think so.
Is it family therapists and counselors, if you’re a family practitioner? [Read more]
