Making mediation your day job in Ontario bar association news
July 1, 2008
Canadian mediator, arbitrator and attorney Colm Brannigan has reviewed Making Mediation Your Day Job for the Ontario Bar Association’s Alternative Dispute Resolution News, and kindly sent me a copy.
Here’s a snippet of what Colm had to say in an in-depth review that includes Colm’s own valuable musings about ADR marketing and what it takes to be successful at it:
This short book is a gem. It is quite different from the other relatively recent books on marketing mediation and clearly demonstrates that you do not need hundreds of pages to provide your reader with a comprehensive overview of a topic which bedevils many in our profession…While you can easily read the book in one sitting, it lends itself to a bite-sized approach where we return more than once to those parts that resonate with the reader. It is a resource worth having.
None of this is new, the author says “there’s not a single new idea” in the book. But there is. Her synthesis of existing marketing ideas into a “mediator friendly” process is more than just that. It opens up a new way of problem solving, and after all, isn’t that what mediators are supposed to do?
